Job Description:

Communication Planning and Customer Care:

• Collaborate on developing short- and long-term marketing plans aligned with business strategy (promotions, giveaways, PR campaigns, etc.).
• Design marketing tools in accordance with brand identity; create and manage social media accounts (Facebook, Instagram, TikTok, etc.).
• Collect information on domestic and international events/trade fairs; plan and propose participation quarterly/annually.
• Manage the customer database system; develop email marketing campaigns and customer loyalty programs.
• Assist in planning and managing the marketing budget; write articles and take photos for hotel PR activities.
• Propose suitable advertising channels; regularly create customer care programs and update hotel website content.

Marketing and Promotion:

• Implement integrated marketing plans via internet and media channels.
• Work with Digital Executive, Graphic & Web Designer to create visuals for articles and online/offline advertisements.
• Launch marketing and promotional campaigns; propose and monitor advertising, media, and outdoor display contracts.
• Support increasing website traffic and facilitate online booking through hotel websites.
• Plan and execute Digital Marketing activities: Email, SEO, SMS, and paid ads.
• Organize printing, photography, and filming based on approved plans and budgets.

Reporting and Other Tasks:

• Participate in trade fairs and promotional events; liaise with partners, investors, and producers.
• Propose design improvements for marketing materials and enhance brand image.
• Maintain media relations; coordinate development and updates of the company’s and hotels’ websites.
• Advise purchasing staff on suitable products/services; support sponsorship of charitable events if applicable.
• Manage marketing contracts and documents, track barter deals, and coordinate with accounting and reservation departments.
• Monitor competitors’ marketing activities; report on the effectiveness of executed campaigns.
• Perform other duties as assigned by the Head of Sales & Communications.

Corporate Communications:

• Collaborate with media partners to write and publish regular PR articles.
• Work with the F&B department to refresh and promote the hotel’s dining areas to customers.

Requirement:

• Graduated from university with a major in tourism economics, marketing, hospitality management, or equivalent professional qualifications
• Proficient in creating promotional and marketing materials
• Experience working with clients, media, press, etc.
• Knowledgeable in the field of restaurant and hotel management
• Proficient in using application software such as MS Office
• Fluent in written and spoken English
• Able to work in an organized and well-planned manner
• Capable of analyzing and solving problems
• Strong copywriting skills
• Able to work both independently and as part of a team

Benefits:

• Probation period with 100% salary & 70% service charge
• Attractive benefits
• Full compliance with social, health, and unemployment insurance obligations
• Great opportunities for learning and career development

Contact:

Legacy Hoi An Resort
Email: hr@legacyhoian.com
Phone Number / Zalo: 0235 3 933 377/ 0931912292 (Ms. Kieu)