Copywriter
BelGroup Hospitality
Ho Chi Minh
MarCom
30/05/2025
Job Description:
Content Creation:
- Write PR articles, blog posts, press releases, website content, landing pages, email marketing, brochures, leaflets, etc.
- Create social media content (Facebook, Instagram, TikTok, LinkedIn, etc.) according to the brand’s communication strategy.
- Write advertising content (Google Ads, Meta Ads, banners, posters, etc.).
Internal Communication:
- Support in writing internal articles, HR newsletters, open letters, and internal event content.
- Contribute to building brand culture through inspirational content and core values.
Coordination & Implementation:
- Collaborate with the design, digital, and event teams to ensure content aligns with visual elements and brand direction.
- Assist in developing scripts for videos, TVCs, interviews, case studies, etc.
Research & Development:
- Explore customer insights, content trends, and analyze competitors.
- Help develop guidelines for tone of voice, storytelling, and brand language system.
Requirements:
- Graduated with a major in Journalism, Communications, Marketing, Literature, or related fields.
- 1–2 years of experience in a similar position; candidates with a background in hospitality, travel, or F&B are preferred.
- Strong writing skills, with the ability to convey messages creatively, clearly, and emotionally.
- Good understanding of both online and offline communication channels.
- Strong organizational skills, deadline management, and teamwork abilities.
- Visual thinking and basic knowledge of design and storytelling are advantages.
- Ability to write content in English is a plus.
Benefits:
- Competitive salary based on experience and competencies
- 100% of salary during probation
- Various bonuses included Public Holiday bonus; Year-end bonus, Performance bonus, Incentive scheme
- Dynamic, professional and autonomous working environment
- Special prices policy for Company team-members at hotels/resorts that managed by BelGroup Hospitality
- Annual Team Building program and engagement activities
Contact:
BelGroup Hospitality
Email: recruitment@belgroupvn.com
Phone/Zalo: 0971 366 879